Showing posts with label I. Appendix: main task planning work. Show all posts
Showing posts with label I. Appendix: main task planning work. Show all posts
Monday, 3 December 2012
Wednesday, 23 November 2011
Tips for taking your photos
Remember that you MUST include at least 4 images (not 4 per page but 4 over the cover, contents and DPS).
Do your research and collect types of photos that you want to emulate/recreate. Take printed copies of these to your photo shoot so that the you can accurately direct your models.
Go for a range of interesting shots and angles. The more variety of images, the better the production, the better the mark!
Use natural daylight if possible but don't shoot with the sun behind your model or they will be too dark.
Take lots more shots than you will need, better to have too many than too few to choose from!
Don't settle for poor quality images, plan them well including props, costumes and make-up and take them as soon as possible in case you need to re-shoot.
Do your research and collect types of photos that you want to emulate/recreate. Take printed copies of these to your photo shoot so that the you can accurately direct your models.
Go for a range of interesting shots and angles. The more variety of images, the better the production, the better the mark!
Use natural daylight if possible but don't shoot with the sun behind your model or they will be too dark.
Take lots more shots than you will need, better to have too many than too few to choose from!
Don't settle for poor quality images, plan them well including props, costumes and make-up and take them as soon as possible in case you need to re-shoot.
Thursday, 1 September 2011
i14. Drafts of my pages
As you develop your pages be sure to screen print versions so that others can see how your ideas took shape. If you made drafts on paper then you can scan these into the computer.
You should have at least 3 draft versions of the cover, contents page and double page spread.
Make a powerpoint of your drafts and convert them into a slideshow at www.SlideShare.net. Embed the slideshow into this post.
Here's an example:
You should have at least 3 draft versions of the cover, contents page and double page spread.
Make a powerpoint of your drafts and convert them into a slideshow at www.SlideShare.net. Embed the slideshow into this post.
Here's an example:
i13. My original images
Feature a slideshow of your original photographs and/or drawings. You should have at least four images, not altered in any way except for orientating correctly.
REMINDER 1: 'original' means you created the image yourself. You MUST NOT use images found on the internet.
REMINDER 2: You must use at least FOUR images on your pages e.g. one on your cover, two on your contents page and one on your DPS. If you have less than four you will lose marks.
EXTRA: Ideally you should have taken a lot more than four images because you would have wanted a good range to choose from. Aim to feature at least ten in your slideshow.
REMINDER 1: 'original' means you created the image yourself. You MUST NOT use images found on the internet.
REMINDER 2: You must use at least FOUR images on your pages e.g. one on your cover, two on your contents page and one on your DPS. If you have less than four you will lose marks.
EXTRA: Ideally you should have taken a lot more than four images because you would have wanted a good range to choose from. Aim to feature at least ten in your slideshow.
i12. Construction schedule
Using Microsoft Publisher, choose a calendar template and fill it in with your construction schedule, from first ideas, through the photoshoot and drafts to the finished work. You'll end up with five pages for the five months you have to do this coursework.
NOTE: You will have to save each page as a separate .jpeg (click 'save as' and change the file extension to JPEG).
Upload these to this post, for example:
NOTE: You will have to save each page as a separate .jpeg (click 'save as' and change the file extension to JPEG).
Upload these to this post, for example:
i11. Locations, props and models
Make a PowerPoint of images of your locations, props and costumes/models. Convert it into s slideshow at www.SlideShare.net and upload it to this post.
EXTRA: Explain your reasons for your choice of locations, props and models.
EXTRA: Explain your reasons for your choice of locations, props and models.
i10. Mood board - Advertisers
i9. Mood board - Fonts
i7. Mood board - Target audience
Upload a montage of your target audience to this post.
You could present your audience profile like the ones in the IPC Media Packs - take a look here: http://www.ipcadvertising.com/resource/479g0glri86b0dwxnzafpayr.pdf
and here: http://www.ipcadvertising.com/ipc-brands/2009/feb/15/uncut
You will see that they describe the demographic characteristics of their audience and show lots of brands that their audience buy. You could also do a montage of what your audience look like - using Google images just lile Diana did last year.

EXTRA: Briefly discuss their characteristics as a sub-culture.
You could present your audience profile like the ones in the IPC Media Packs - take a look here: http://www.ipcadvertising.com/resource/479g0glri86b0dwxnzafpayr.pdf
and here: http://www.ipcadvertising.com/ipc-brands/2009/feb/15/uncut
You will see that they describe the demographic characteristics of their audience and show lots of brands that their audience buy. You could also do a montage of what your audience look like - using Google images just lile Diana did last year.
EXTRA: Briefly discuss their characteristics as a sub-culture.
i6. My target audience research
Produce a questionnaire using www.surveymonkey.com which you then publish to this post or by writing up a few questions to be used with a focus group.
You will want demographic details about them (age, gender, race, class) as well as psychographic details. For example, are they mainstreamers, aspirers, reformers or individuals? Do they belong to a subcultural group?
You will also want to know who your target audience would like to read about, whether they want lots of text or more images, whether they want a glossy collectible or a 'worthy' publication. Also, try to discover what would make them buy your magazine rather than just get information online.
Find out what other magazines and media forms they use, how often they see live music, what types of music they listen to.
Represent the results using graphs and publish these to this post.
Finally, write a brief summary of your findings and explain how they will be useful in your planning.
EXTRA: You could create a PowerPoint slideshow and convert it to a Windows Media Maker and then uploaded to this post, to show other magazines and demonstrate how there is a gap in the market for your particular concept.
Here is an example: http://enorfasmarsdenhille.blogspot.co.uk/2013/01/target-audience-research.html
You will want demographic details about them (age, gender, race, class) as well as psychographic details. For example, are they mainstreamers, aspirers, reformers or individuals? Do they belong to a subcultural group?
You will also want to know who your target audience would like to read about, whether they want lots of text or more images, whether they want a glossy collectible or a 'worthy' publication. Also, try to discover what would make them buy your magazine rather than just get information online.
Find out what other magazines and media forms they use, how often they see live music, what types of music they listen to.
Represent the results using graphs and publish these to this post.
Finally, write a brief summary of your findings and explain how they will be useful in your planning.
EXTRA: You could create a PowerPoint slideshow and convert it to a Windows Media Maker and then uploaded to this post, to show other magazines and demonstrate how there is a gap in the market for your particular concept.
Here is an example: http://enorfasmarsdenhille.blogspot.co.uk/2013/01/target-audience-research.html
i4. Analysis of magazine pages
Analyse two front covers, two contents pages and two double page spreads.
Make sure you address forms and conventions and how the magazines you're analysing target their audiences.
Probably the best way to do your analysis is by using the “add note” function in Flickr, linked to/from your blog, with a caption saying “click on the image to see my analysis of it”.
Make sure you address forms and conventions and how the magazines you're analysing target their audiences.
Probably the best way to do your analysis is by using the “add note” function in Flickr, linked to/from your blog, with a caption saying “click on the image to see my analysis of it”.
i3. Music magazine case study
Case study a music magazine. Include its history, how it has developed, how it uses technology, relates to its audience, who advertises in it and how it is funded.
Produce your work as a Word document featuring images and convert it into a flick book at www.flipsnack.com or http://issuu.com/ (you'll need to .pdf it first) and link it to this post.
We sugget the following sub-headings:
Introduction
The magazine's content
The publisher of the magazine
The typical reader profile
Layout trademarks of the magazine
Does the magazine reflect the values of its audience?
EXTRA: The more in-depth your case study, the better.
Produce your work as a Word document featuring images and convert it into a flick book at www.flipsnack.com or http://issuu.com/ (you'll need to .pdf it first) and link it to this post.
We sugget the following sub-headings:
Introduction
The magazine's content
The publisher of the magazine
The typical reader profile
Layout trademarks of the magazine
Does the magazine reflect the values of its audience?
EXTRA: The more in-depth your case study, the better.
i2. Magazine publishers
Case study two magazine publishers. Choose a large company and a small one. The largest magazine publishers in the UK include Bauer, IPC, BBC, Conde Nast and NatMags. There are too many small publishers to list here but we suggest you start by finding out who publishers one of your favourite titles. You could also visit: http://www.magforum.com/magazinepublishers.htm
Produce your work as a Word document featuring images and convert it into a flick book at www.flipsnack.com and link it to this post.
EXTRA: The more in-depth your case studies, the better.
Produce your work as a Word document featuring images and convert it into a flick book at www.flipsnack.com and link it to this post.
EXTRA: The more in-depth your case studies, the better.
i1. Magazine industry overview
Write a summary of the magazine industry in the UK today. You could address the major companies, the size of the marketplace, the current trends and the impact of new technology on this traditionally paper-based industry. Check out http://www.magforum.com as a starting point although it's a bit out of date. You could also go to: http://www.pressgazette.co.uk/story.asp?sectioncode=1&storycode=47732&c=1 and
http://www.guardian.co.uk/media/2009/jan/05/magazine-industry-publishing-recession and
http://www.audiencedevelopment.com/2011/2001+2010+events+shaped+magazine+industry
http://www.guardian.co.uk/media/2009/jan/05/magazine-industry-publishing-recession and
http://www.audiencedevelopment.com/2011/2001+2010+events+shaped+magazine+industry
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